Relation
between good hosting & internet marketing
Relation between good hosting & internet marketing
World is growing with internet. The use of internet has been increased
up to more than 1000 times and because of this increment in internet
visitors, everybody is coming on online business through search
engine optimization and other internet marketing activities or tool
that can help increasing his/her organization business and all this
is possible with a brand new website.
A website making is not a big task but when it comes to a website
that really does business through search engines or any other marketing
activities, this all depends on number of factors that really helps
your online business. I would like to say with the confidence if
you are not hosted on a good server you must not think about the
marketing of any online business.
Let’s talk about couple of important point I choose to discuss
–
Web Designing & Web hosting – Lets say you have chosen
one of the best web designing company in your area to design &
develop your website with the best of your knowledge and they have
completed the website designing in couple of days now your website
is ready to host on a server. May be you have already chosen another
hosting company or it might be possible that the same company is
hosting your website on their own servers.
How to decide or how to choose a hosting company when you are ready
to market your website over the internet. While choosing a hosting
company for your internet marketing , you must be thinking about
the prices and features and all other things you can think as a
non IT professional.
Or simple you will select the designing company server for your
hosting because they can offer you discounted prices for the hosting
package. And this is very true once you are working with a company
and they recommend something that you need along with a discount
(You think), you will simply go for this.
But
- Do you think that hosting package they are providing is really
good for your online marketing…?
- Do you think the charges they are asking for hosting are genuine?
- Do you think the features they have with in the hosting pack
are worth of the cost you paying..?
- Do you think this server will be able to run your website for
24 hours everyday..?
- Do you think this hosting server would be handling all of your
internet visitor queries properly?
A number of other point are there in my mind I would like to discuss
but I feel let me talk about the written point in details here only.
Available Internet Marketing are Search engine Optimization (SEO)-
PPC, Website advertising, Online Paid marketing, adwords, adsense,
and link exchange, CPM and other marketing activities.
I hope this SEO word is not a stranger with all the internet savvy
now a days even most of the internet user says yes I can promote
your website through search engine optimization over the Google,
Yahoo, MSN and all. And I feel this is true because the use of internet
has been greater than before and almost everybody knows about the
google, yahoo and msn and all other engines. How they rank website
and how they decide a website to rank.
Anyways we were talking about the hosting. Lets say your site is
well optimized and ranking well on all engines BUT when a user tries
to open your website, It says page can not be found. The same page
most of the site displays everyday, can not find server, or may
be another message that server is down for maintenance kindly check
back later.
Now the point is if you are ranking well, your site is having quality
content and everything is very good about your website then why
choose a third class hosting package on a bad server. You worked
hard in finding the visitor from the internet to come to your website
and finally when arrive, all in vain. Simple he/she will try the
website or try another webpage. So just because of a bad server
all of your efforts go useless.
Not only SEO I am talking about but any of the marketing applied
to your website. When a request has been sent to your server, your
server must respond with in 3-5 seconds so that that can make sure
your visitor to stay because your webpage processing bar is working
but if a webpage does not open with in 10-20 seconds generally user
close the windows and looks for the another step.
Here I have couple of good point you can read while selecting a
hosting for your site.
- Try to check the other running website those are hosted on
the same server.
- If possible send a personal request to the current running
website owner to ask about the hosting and experience with the
same.
- If possible ask your technical expert to involve in the selection
of the hosting.
- Also check what all features & permission you have been
given
- Check out the prices you have been charged and what is the
market cost.
- Don’t go for the discounted rates as this might be the
another wrong decision while selecting a package.
- Go for the brand name hosting company or check out the complete
plan and then choose a package.
- Try to check how many domains are hosted on the same server.
This will ensure you the server performance.
- Go for the best hosting; don’t go for the discounted
prices.
I hope all these point will help you in a good hosting company
selection while marketing a website. You go any marketing for your
website but if you have got the best server that can respond to
your online clients or visitors immediately.
Market a good website with good content hosted on a good server
with qualified internet marketing strategist would be the best solutions
for your internet business.
About
the Author Akshat Rastogi - Ultimate
Web Solutions is a web designing & web hosting company in
India helps you in internet marketing activities. Quality web hosting
services India, Quality Web designing services from India.
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