To Get Traffic And Keep Customers
How To Get Traffic And Keep Customers
So your web site is up and you are now ready for all those visitors.
But wait a minute, where are they? I am afraid it does not work
quite like that. You have a lot to do in order to get traffic and
to ensure that they come back again. Short and simple, it is all
about the quality of your site in relation to the content you provide.
First of all you must research your keywords and pick the ones
most appropriate to your site content. Doing this well will give
you a good chance of getting traffic from the search engines. Search
engines also love updated and fresh content and this is something
else you will have to ensure you do regularly.
When visitors arrive you now need something to offer them to keep
them happy. Best of all is free reports, or software, designed to
blend in with your overall site content. Everyone loves something
for free and the higher the quality the better. You can receive
an email address in return and build up a relationship in this way.
You set up your autoresponder to maintain contact and offer lots
more information and advice on a timed basis. Try using training
information and newsletters and ensure that it is relevant to your
overall site content. People are happy to receive good quality content
and will look forward to your emails.
You will gradually build relationships with your subscribers. This
is really important so take note! You will come to be known and
trusted in the areas you provide advice and information. Put up
surveys and ask them if they have any questions or problems. Then
help them out.
Recommend solutions you have tried and found to be good. Do not
recommend something just to make a quick buck if the solution is
not of a high standard. This is one of the quickest ways to lose
trust and your traffic will dry up fairly quickly. If people are
happy and trust you, they will also recommend you to their friends
You know that without your customers, or list, you do not have
a business. So you really need to make sure you look after your
list once you have one. Always try to do something special for them.
Special offers and freebies only for them is a good way to show
your appreciation for being on your list. Make sure to give them
the absolute best value that you can and do not offer the same outside
of your list.
Remember, forget to update your site on a constant basis and you
have thrown the anchor overboard. Your business will slowly grind
to a halt. Your traffic will dwindle away. And always remember to
keep your visitors when they arrive. Work hard at providing valuable
and useful content for them. You worked hard enough to get them
to come now ensure you work just as hard to keep them. Sounds simple
and is simple when you enjoy what you do.
About the Author
Ben O'Rourke is an
Online Marketer and Software Developer. Free eBooks: http://seazzy.com
Free Software: http://seazzy.com/software