Conquering
The Search Engines
Conquering The Search Engines
Search engines can take one of several forms. Firstly there are
the pure search engines such as Google (the leading search engine),
which send out spiders or robots to scan web pages.
Next there are the meta search engines such as dogpile, which combine
search engine results from multiple search engines.
Then there are the directories, typically these have some search
characteristics of the pure search engines, but require websites
to be manually submitted and reviewed before inclusion.
Directories often have human editors.
How do I get a good ranking in search engines? I am asked this
a lot!
The key factors:-
- Good content must come first. If your site is an authority
on a subject it will do well.
- Good selection of keywords and appropriate use of them within
your copy text. Not too heavy so as to be overdone, not too light
otherwise the search engines may miss-interpret the theme of your
site.
- Correct use of links, from related on their web pages. The
more the better.
- Inclusion in directories such as DMOZ ,Yahoo, allthebizz, business.com
- Correct meta tags are of less importance, but still worth getting
right.
If you follow the above then you can expect to see respectable
rating in 3-6 months time.
Remember good rankings take, time and hard work be patience.
About
the Author Clare Lawrence is CEO of Discount Domains
Ltd – A leading UK provider of Domain name registration and
Web Hosting services. Please feel free to re-publish this article
provided this reference box remains together with a hyperlink to
http://www.discountdomainsuk.com Clare can also be contacted on
Clare@discountdomainsuk.com.
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