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What is a Search Engine?

What is a Search Engine?

A search engine is a searchable online database of internet resources. It has several components: search engine software, spider software, an index (database), and a relevancy algorithm (rules for ranking).

The search engine software consists of a server or a collection of servers dedicated to indexing Internet Web pages, storing the results and returning lists of pages to match user queries.

The spidering software constantly crawls the Web collecting Web page data for the index. A web search tool that automatically visits websites (using crawlers), records and indexes them within its database, and generates results based on a user's search criteria.

Submitting a website to a search engine usually requires just the page URL (and often an e-mail address) and optimisation techniques are essential for a website to be indexed and ranked appropriately by search engines. Best examples of a search engine are AltaVista, Google, Alltheweb, Yahoo, Looksmart and Lycos.


Web Marketing

Search Engine Optimization, SEO Search Engine Optimization
Search Engine Marketing, SEM Search Engine Marketing
Website Promotion Website Promotion
Affiliate Marketing Affiliate Marketing
Link Popularity Link Popularity
Web Traffic Analysis, Web Stats Traffic Analysis
Google AdSense Google AdSense
Google AdWords, PPC Google AdWords
Pay Per Click Advertising, PPC Pay-Per-Click Advertising

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