The
One Secret Every Affiliate Needs To Know
The One Secret Every Affiliate Needs To Know
Get set to have all of your ideas about Affiliate Programs turned
upside down. While you may be hesitant at first, rest assured, once
you put this new knowledge to use your Online business will flourish
like never before.
Here is the way you MUST use Affiliate programs.
“The main purpose of your Affiliate program is NOT to make
money. The main purpose of your Affiliate program is to add names
to your opt-in list.”
Read the quote again. Quite a shocker isn’t it? Let me explain
why this statement is so true.
Think about how Affiliate programs work. You have been taught to
place ads so people will click on the link which takes them directly
to the product website. The net result is that you spend your time
and money to generate traffic for your Affiliate program and you
make some money on a one time sale. End of your investment and end
of your association with that person.
Let’s analyze this a bit further because when we do you will
see the wisdom in my quote.
The people that responded to your ad are interested in the product
you advertised. Ok, that is pretty obvious. But they have given
you something else when you think about it. They have given you
a clue about the type of product they are interested in by clicking
on the link in your ad.
You now possess something of great value - you know something about
their interests. Marketing people love to get this type of info.
There is one slight problem. Under the current way you are doing
business you will never learn who they are or see them again. Once
they click on your Affiliate link, they are whisked off through
Cyberspace to the Affiliate program website.
Let’s now look at a new Affiliate system designed to maximize
the benefits to your Online business.
Does the Affiliate program you are interested in offer a free info
product such as a course, report or e-book as advertising tools?
If so, awesome. If not, you will need to create your own info product
in order to use this strategy. Here is how you will use these tools.
Before you place any ads you will set up an Autoresponder with
the free info product and some follow-up messages. The follow-up
messages will offer some additional information all geared to help
sell the Affiliate program product and develop a relationship with
the subscriber.
After your Autoresponder sequence is set up, instead of advertising
the Affiliate product you will advertise the free info product.
In order for the reader to get the free info product they must join
your Autoresponder list where they will leave their name and e-mail
address.
Do you understand what just happened? Instead of maybe making a
sale for an Affiliate program product, you now have the name of
a person not only interested in the Affiliate program product but
possibly related products! You now have names you can introduce
other products to in the future at no additional cost because you
have already spent the money to identify these potential customers.
This is truly a powerful paradigm shift that very few people know
about.
Always, always remember the number 1 rule of Internet business:
The money is in the list!!! The list empowers you by providing a
long term source of revenue! Look at the money you make from the
Affiliate program is an added benefit.
Once you use this technique with one Affiliate program you can
use it with other programs to build lists with different interests
to create multiple streams of income.
About the Author Mark wrote the book
“The Biblical Guide to Internet Riches” to offer an
alternative way to Internet success using a Bible based success
philosophy. He also writes a bi-weekly e-zine: Success His Way Journal
(http://www.successhisway.com/SHWJ.htm)to
provide ongoing motivation and guidance. Contact Mark at: mark@successhisway.com
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