Key to a Successful Affiliate Program
The Key to a Successful Affiliate Program
Two Christmases ago I tugged on one of those paper crackersand
after a small bang, out popped a piece of yellow paperthe size of
a credit card.
On one side was a riddle that didn't make much sense, buton the
other side was an 'Inspirational Quote' that made alot of sense.
So much so, that I still have it in my wallet.
This is what it said: "The shortest and best way to makeyour
fortune is to let people see clearly that it is intheir interests
to promote yours".
I'm constantly amazed to see affiliate programs that offer20%,
or even as little as 15%, to their affiliates.
It is generally accepted that the production of anyinformation
product is only 10 percent of the wholeprocess.
What's the other 90 per cent? Marketing!
My own affiliate program gives 50% commissions, and Iwouldn't dream
of offering less. After all, who makes thesale - me or the affiliate?
It may be disappointing to see 50% of your sale price goingto your
affiliates. But it's worth remembering this:without your affiliate,
that sale simply wouldn't haveoccurred.
Of course, there are many other factors involved inbuilding a successful
affiliate program, but this is thefirst and most important: make
your affiliates your equalpartners, because they'll be doing 90%
of the work.
About the Author
Michael Southon has
been writing for the Internet for over 3 years. He has shown hundreds
of webmasters how to use this simple technique to build a successful
online business. Click here to find out more: http://EzineWriter.com/