What
You Did Wrong With Your Domain Name(s)
What You Did Wrong With Your Domain Name(s)
Trying to improve search engine rankings is just like a rubics
cube. A puzzle that can keep you occupied for hours. How many times
have you heard "They keep changing the rules?," and the
frustrating part is...they don't even tell you what the rules are
in the first place!
It's a proven fact, in trying to improve search engine rankings,
that growing your site thru link popularity, by slowly acquiring
incoming quality links, adding small amounts of fresh relevant
content on a regular basis, using proper keyword density and placement,
along with making your site "sticky" so your visitor's
stay longer.
But now, there's something else that you have to know about! (and
this is a big but!)
Google is starting to weigh in heavy on domain names. Not what
your domain is, or how long you've had it. Google wants to know
how long you plan on keeping it, as in, how long is it registered
for!
They've begun NOT giving as much consideration to domains registered
for just a year, thinking they might be spammers, making a quick
hit and then they're out of here. If they see you're registered
for 5 years, then you must be a serious business that has planned
on being around for quite a long time.
I live about a five iron outside of DC and made my living on the
radio. Helen Thomas, one of the all-time great White House correspondents,
would always be chosen by President Reagan to ask questions at press
conferences. Here's why:..
She found out that the President had a fondness for the color red.
So, Helen started wearing a red blazer to press conferences and
he would always pick her out of a press room packed with other reporters.
So, in other words... put a red blazer on your web site, drop 50
bucks registering your domain name for several years and show Google,
along with other search engines, you are serious about sticking
around and wanting to improve search engine rankings.
About the Author Mark Kessler is the
author of "Search Engine Tantra - The Path To Heightened Rankings!"
A 7 part FREE mini-course. His web site, http://www.toptenoptimizer.com
provides a wealth of information and resources to increase link
popularity and improve search engine rankings.
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