Effective Domain Name
Choosing Effective Domain Name
Domain name makes an Internet address of your web site that is
why it has to be easy to remember and to type, it has to be representative
and correspond with your web site. In other words it has to be effective.
To make it to be this way I've prepared a couple of tips for you
when choosing an effective domain name.
Make Your Domain Name Representative.
In order your domain name to be representative, make it to be accordant
to your web site name. And make your site's name also be your URL.
As your web site visitors will remember it by its name. So when
they decide to return to your site again don't make them wonder
what the URL to type in their browser to get to the site they need.
There is another problem when the web site's name and its URL spelled
differently. Imagine your web site's or the company's name is, for
example "MySuperBusiness" but some other company has such
URL. The visitor who remembers your web site by its name would naturally
type mysuperwebsite.com in his/her browser and will get to your
competitor's web site. And it would make a loss for you.
There are thousands of domain names are registered every day and
that could be a problem for you to get the one you want.
In case you are just starting out it would be more comfortable
for you to register a domain name first and name your web site only
after you did that. And if you have a promoted brand name and don't
want to change it only because the domain name that fits you is
already taken by someone else you can check its owner through the
"Whois" to see who owns it. And you can purchase it from
its present owner.
Make Sure Your Domain Name is of Optimal Length.
In general domain names can be of any length up to 67 characters.
There are a lot of disagreements about of what length the domain
name is better to be.
A short domain name advantage is that it's much easier to remember
and it's less compliant to typing mistakes.
A long domain name is usually easier to human memory instead of
the one that was made short by all means. If it was, for example,
replaced with its abbreviation it would be much easier to remember
the complete meaningful name than the combination of letters and
numbers that might have no sense.
So I guess it would be a perfect choice for you to use as short
domain name as possible but only on condition of it remains meaningful.
Try not to use any symbols that carry no important information
like slashes or hyphens. As it's very easy to forget them when typing
Choose the Right Domain Extension.
Choosing a domain name extension depends on what exactly your activity
is. In case it is of local scales, like pizza delivery, you can
take a country- specific domain name. You also get in a good position
with such domain name as the people your activity is targeted to
know that they are dealing with a local entity.
The most common types of domain extensions are .com, .net and .org.
These domain extensions are for your use in case you are planning
to benefit from the international activity.
There are some domain names that require from the registrant to
represent a certain type of entity such as .edu, which is reserved
for universities or high schools, .aero, .biz, museum and some others.
So as you can see it is vitally important for you to get your own
domain name. And it would be better if it corresponds with your
activity and the web site's name. But the bottom line of the article
is that you sure should purchase you own domain name.
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